Author: Dr. Elena Karpova

Dr. Elena Karpova is the Putman & Hayes Distinguished Professor in Consumer, Apparel and Retail Studies at the University of North Carolina at Greensboro. Her expertise includes fashion trends, sustainable apparel, textile production, consumer behavior, and global clothing markets. With approximately 30 years of academic and industry experience, her research offers valuable perspectives on responsible fashion and the evolving apparel industry. ZENITH_AUTHOR_3